Evaluation Question 4

Who would be the audience for your media product?



With every film production you need to have identified a target audience for the production. My target audience was the main film going audience of 14-25. However the certificate of the film would compromise some of my target audience as it would exclude anyone below a 15.
I decided to keep the bad language and violence in the film as without it the film would lack realism and would feel like it was made just to please a large audience. 
My film audience would be similar to that of other action comedies like 21/22 jump street and Knight and Day however the rating of the latter is a 12A in the UK. My film contains more profanity and more bloody scenes therefore it is tailored for a slightly older audience.

Person 1's love of action film should spike his interest when it comes to this film as it is very action based. The fact that his favourite film is due date shows that he enjoys action comedies which coincides with 'The Deal'. Person 1's interest in pop music goes well with my film as it plans to use recent chart music for sections of the film to create the busy city atmosphere later on in the film.

I feel that my film would appeal to 'Person 2' as her favourite film is Star Wars meaning that she enjoys big blockbuster movies, which 'The Deal' is planning to be. The fact that she goes to the cinema every weekend shows that she is interested in many different genres meaning she would enjoy this film. This film also includes sci-fi elements which would also interest her.